Many believe that SMS marketing is dead. With the evolution of technology, there are so many other marketing options out there. However, SMS marketing is still widely used due to its numerous advantages. As brands are looking to target customers on the move, SMS marketing has become an essential part of Omni-channel marketing. The best part about SMS marketing is that it is very easy to target customers. To know more about why you should use SMS marketing and its importance, continue reading! Benefits of SMS Marketing by Rahul Gandhi CPA Rahul Gandhi CPA explains why you should incorporate SMS marketing in your digital media spending and how it can help! 1. Fast Way of Connecting It is one of the quickest ways to get your message across to your customers. In addition, customers can view your message even when they are on the go. 2. Cost Effective SMS marketing is one of the most cost-effective modes of communication. So if you have a tight budget, this is one of the best options. 3. Increases Customer Engagement Increasing customer engagement is key if you want to gain more traction for your business. Since SMS marketing directly reaches your target audience, you can instantly increase customer engagement. First, however, you must ensure that the content is tailored to customers. Then, make sure what you send out… Read More »Rahul Gandhi CPA – Why Should You Use SMS Marketing?
Digital marketing is a major part of any brand’s strategy nowadays, if only because of how prevalent the use of digital platforms has become. Rahul Gandhi CPA explains that there are 4 major types of digital marketing that you should incorporate into your strategy for it to be successful. Instead of sticking to just one, using multiple forms in the same campaign can be great for your business. Rahul Gandhi CPA Explains Digital Marketing Digital marketing is the process of promoting your brand and its offerings on digital platforms. While many people think that digital marketing is all that you need to do for promotions nowadays, it goes hand-in-hand with traditional marketing efforts. That said, there are plenty of brands that only promote themselves on digital platforms and do quite well. According to Rahul Gandhi CPA, digital marketing is a lot easier and more accessible for smaller and medium-sized businesses due to the lower cost and higher returns on investments. Types of Digital Marketing That a Business Needs by Rahul Gandhi CPA Content Marketing Content marketing is very important because it is what engages the customer directly. It takes use of a storyline that allows you to provide your customers with information and add value, while also keeping them engaged and being able to promote your brand alongside. Content marketing includes things like blogs, articles… Read More »Rahul Gandhi CPA – 4 Types of Digital Marketing You Should Consider